StarKist Co. has partnered with worldwide pop culture consumer products company Funko on a limited-edition Charlie the Tuna® Pop! vinyl figure. Funko, known for their wide range of pop culture ad icons, will honor the famed brand mascot.
Today is Charlie’s official debut as a Funko Pop! Ad Icon, sold exclusively on https://shop.funko.com/ for $15.00. To commemorate this exciting news, StarKist is making a donation to Feed the Children, a global non-profit organization focused on alleviating childhood hunger, both in the U.S. and around the world.
“We are thrilled to offer fans of the world’s greatest spokes-fish the opportunity to purchase the Pop! Ad Icons,” said Andy Mecs, Vice President of Marketing & Innovation, StarKist Co. “Charlie the Tuna® has been lending a fin to StarKist® for 50+ years, so we are excited to celebrate his impact on pop culture through this release.”
“We’re excited to have Charlie join an esteemed list of Ad Icons that continue to delight fans of pop culture,” said Molly Hartney, Chief Marketing Officer at Funko. “During the holidays, it’s important to think about those in need and Funko commends StarKist on their commitment to Feed the Children.”
StarKist will also be hosting a Facebook sweepstakes, giving away fifteen Pop! Ad Icons: StarKist’s Charlie the Tuna® to lucky fans. Follow @StarKistCharlie for more information. Official sweepstakes rules can be found at https://www.facebook.com/starkist/app/208195102528120/.