Free Comic Book Day, the comic book industry’s largest annual promotional event, is traditionally scheduled to take place the first Saturday in May each year. However, the impact and spread of COVID-19 prevented the event from being celebrated at its normal time this year. Now, the beloved event has been rescheduled and reworked to take place throughout July and early September in order to accommodate social-distancing and store capacity regulations across the country, effectively making it Free Comic Book Summer!
Scheduled to take place between July 15 and September 9, retailers will receive five to six Free Comic Book Day (FCBD) titles in their weekly shipments during each week of the promotional window. Release of these titles may vary from shop to shop, as retailers are encouraged to release the books as they see fit for their unique circumstances. Retailers may release one free title a day, make all of that week’s free titles available at once, or any other plan that works for them. Free Comic Book Summer is designed to be flexible and customizable so retailers and consumers can get the most out the event.
“Every year, Free Comic Book Day is our big event to thank current comics fans, welcome back former fans and invite those new to comics to join the fun,” said Joe Field, originator of FCBD, and owner of Flying Colors Comics in Concord, CA. “In this very different year, Free Comic Book Day is more like Free Comic Book Summer… and there’s so much fun to discover in this year’s FCBD comics! So many cool stories are available for this stretched-out Free Comic Book Day 2020. I’m confident long-time fans and newcomers alike are going to find a story that’ll make them want to visit their local comic shop every week! Fans, bring your friends and family and head to your local comic shop every week starting July 15 through September 9 to check out the new, and fantastic, free comics available that week!”
Free Comic Book Summer will feature 45 of the previously announced titles from publishers like Marvel Comics, Image Comics, BOOM! Studios, Dark Horse Comics, IDW Publishing, Dynamite Entertainment, DC, and more! The 45 titles are designed to appeal to a broad range of tastes and run the gamut from superhero stories, to TV and movie tie-ins, to sci-fi adventures, all-ages tales, and beyond. There will also be two educational support titles from the Comic Book Legal Defense Fund and Gemstone Publishing.
A complete listing of all 45 FCBD titles, including the 10 Gold Sponsor and 35 Silver Sponsor comic books, can be viewed online at www.freecomicbookday.com. A release schedule of when titles will be hitting comic shops is available below.
To view the weekly release schedule, click here.
ABOUT FREE COMIC BOOK DAY— Celebrating its 19th year, Free Comic Book Day is the comic book specialty market’s annual event where participating comic book shops across North America and around the world give away comic book absolutely free to anyone who comes into their comic shops. The event is held the first Saturday in May and is the perfect opportunity to introduce friends and family to the many worlds of wonder available at local comic shops. From superheroes to slice-of-life to action/adventure and beyond, Free Comic Book Day has a comic book for everyone!